// DealArena

// FREE CRM. NO BULLSHIT. SHIPS WEEKLY.

DealArena is the free, gamified CRM for BDMs in staffing and SaaS sales. We consolidated 20+ subscription tools into one (pipeline, AI prospecting, market signals, outreach, gamification) and gave it away. The Pro tier ($19/mo) unlocks Claude-powered AI for power users.

DealArena kanban board with prospect cards being dragged across sales pipeline stages.
Open source · Built in public · No credit card required
Built by Tyler Roper · closed $1.3M gross profit in contract revenue · 748% EBITDA YoY

// THE BDM TOOL TAX

The BDM tool tax

The average BDM stack costs $300+/month and most of it goes unused.

$90/user
HubSpot Sales Hub
$79/user
Apollo Pro
~$200/user
ZoomInfo SalesOS
= $369/user/month · $4,428/user/year

And you use maybe 30% of it. Most BDMs need a pipeline, contact data, and outreach. Everything else is enterprise bloat.

DealArena does the 30% you actually use. For free. With AI agents and gamification HubSpot will never give you.

// WHAT YOU GET

What you get

Pipeline that moves itself

Drag-drop kanban with six stages. Smart lists that auto-update as prospects move. Saved filter sets you can name and pin. Bulk actions for everything. Stale-lead detection that flags accounts you forgot.

DealArena kanban board with six pipeline stages

Signals before competitors

Free buy-signal feed pulling from SEC filings, news mentions, hiring announcements, funding rounds, and social activity. Daily hot list of accounts showing buying intent. No ZoomInfo subscription required.

DealArena buy-signal feed showing funding and hiring alerts

XP, not subscriptions

Earn XP for every prospect added, every status change, every closed deal. Compete on a global leaderboard. Unlock badges. Track streaks. Sales work that doesn't feel like a chore tracker.

DealArena XP progress and leaderboard showing top sales performers

// AI THAT ACTUALLY HELPS

AI that actually helps

DealArena Origin AI agent interface with research and drafting workflow

DealArena's AI isn't a chatbot bolted onto a CRM. It's a virtual BDM department.

Origin (our AI agent) handles four jobs:

  • Researches signals on every account in your pipeline
  • Drafts personalized outreach in your exact voice
  • Runs scenario simulations ("what if this prospect ghosts, here are 3 pivots")
  • Coaches new BDMs through onboarding and ongoing skill-building

The free tier uses Llama 3.3 70B (via Groq) for everyday AI features. The Pro tier ($19/mo) unlocks Claude-powered Origin agents for the heavy lifting.

Average extraction: 12 contacts per company website. 87% confidence on personal email format. 60-second onboarding for new accounts.

// PRICING

Pricing

Two tiers visible. Enterprise white-glove available for staffing firms and SaaS sales teams.

Free
$0
/month forever
  • Full CRM (prospects, pipeline, tasks, accounts)
  • Free market signals (SEC filings, news, hiring data)
  • Gamification (XP, levels, badges, leaderboards)
  • All integrations (Slack, Google Drive, Gmail, Outlook)
  • Llama 3.3 70B AI for icebreakers and basic suggestions
  • Up to 5,000 prospects
Sign up free →
Enterprise
Custom
pricing

For staffing firms and SaaS sales teams that need elevated support.

  • Everything in Pro
  • White-glove onboarding
  • Dedicated customer success manager
  • SSO + role-based access control
  • Custom integrations
  • SLA-backed uptime guarantees
Talk to us →
See full comparison →

// WHY DEALARENA EXISTS

Why DealArena exists

The DealArena team built this CRM because the existing tools weren't built for the people who actually use them.

Salesforce was built for IT departments. HubSpot was built for marketers. Bullhorn was built for staffing-firm owners. Apollo was built for VCs.

None of them were built for the BDM grinding through 80 calls a day, the SDR managing 200 active prospects, or the founder doing their own outbound while shipping a product.

We built DealArena for that person. The free tier is fully functional because we believe the basic job of a CRM should never be paywalled. Pro and Enterprise tiers exist for power users who need AI agents, advanced signals, and elevated support, and they fund the platform's development for everyone else.

DealArena is a partnership: we ship the tool, you build the pipeline. We don't sell your data. We don't lock you in. We won't paywall the features that matter.

Read the full team story →

// SHIP LOG

Ship log

Every change. Every week. No fluff.

2026-05-01

Marketing site foundation

Added the structural files for the marketing site: `robots.txt` (with smart-block rules for competitive intelligence scrapers like SEMRUSH and Ahrefs, while explicitly allowing Google, Bing, and AI search crawlers),...

2026-04-30

Analytics page split + Render deploy live

Split the Analytics + Reports sections out of the Database page into a dedicated `/analytics` route. Cleaner mental model: Database is for browsing prospects, Analytics is for performance review. Added Analytics to...

2026-04-29

Nav redesign: sidebar + command palette + page split

Replaced the hamburger drawer + mobile bottom nav with a permanent collapsible sidebar. Added Cmd+K command palette for fast jumps between pages, prospects, and actions. Split the original cluttered main page into 4...

View full changelog → Subscribe to the build log →

// READY?

Ready?

No credit card. No catch. Free forever for the core CRM.

Sign up free →

Or book a 15-minute demo → if your team needs to see it work first.